Malik Yusef, Hip Hop Caucus And 100% Campaign Collaborate For “THINK 100%” New Era Hats


(AllHipHop News) Hip Hop Caucus and the 100% Campaign unveiled a limited edition “THINK 100%” New Era fitted hat. The headgear is being released to support the movement to get 100% clean energy for all.

Grammy winner Malik Yusef co-designed the cap. The Hip Hop Caucus Director of Arts and Culture collaborated with Hip Hop Caucus President/CEO Rev. Lennox Yearwood Jr and actress/singer K.D. Aubert.

THINK 100% New Era Caps
THINK 100% New Era Caps

“Hip Hop Caucus and People’s Climate Music are proud to have partnered with the 100% Campaign and New Era, as we continue to work with communities, businesses, city and state officials nationwide to transition to 100% clean energy,” said Yearwood. “This ‘THINK 100%’ cap visually represents Hip Hop Caucus values beyond 100% clean energy, we advocate for 100% equal rights and communities that are 100% free from violence and police brutality. This thinking cap is for 100% of people who give 100% to the movement, for a better, more sustainable future.”

All proceeds from the “THINK 100%” hat sales will fund the movement to get affordable, clean energy to 100% of people. The 100% Campaign is sponsored by the national nonprofit organization The Solutions Project.

“We are so excited to work with Hip Hop Caucus on this hat that will keep making the world a better place on our minds – quite literally – at all times,” adds Sarah Shanley Hope, Executive Director of the 100% Campaign. “We hope that people wearing and seeing the cap will be inspired to take action so that everyone can live in a healthy, safe, and sustainable community, especially those most harmed by pollution and violence.”