With over 406 million subscribers worldwide, Spotify is one of the best platforms to publish your music and grow your following.
After all, Spotify monitors each user’s listening habits and keeps a record of the songs that are most saved and added to their playlists.
So getting your music on a Spotify playlist is a sure way to get record labels to notice you and boost your popularity.
When your track gets into their playlists, you will gain more exposure, streams, and followers.
With the right marketing strategy, you can grow your following on Spotify, and playlisting is one of the best ways to do this.
Here are 7 proven methods that you can use to build your Spotify playlist submission chances.
You can also take a look at our article on 5 Useful Ways To Increase Your Chance For A Spotify Playlist Placement for more ideas on this topic!
1. Understand what your listeners need and want
Think about the main interests and desires of your fans.
You need to put yourself in their shoes so that you can understand what they really need and want.
First, you need to know who your target audience is and what kind of music or genre they will like.
That way, you can reach them and give them what they truly want.
2. Create a plan
You need to plan everything so you can avoid wasting your time and effort.
Start by writing every possible way that can help widen your fanbase.
Keep your notes in one place and break every strategy down into smaller, more manageable chunks of tasks.
Do one task until you see results, and then make the necessary adjustments.
3. Take advantage of “playlist exchange”
One of the best ways to boost your playlist submission chances is to use Spotify’s Playlist Exchange.
It’s a forum where you can post your track and provide a short description of your mission, target audience, and genre.
You should also tag related keywords and genres to boost the reach of your post.
4. Connect with Spotify playlist curators
You can also improve your playlist’s exposure by connecting with other playlist curators in the artist community.
Take note of the artists and bands you attend shows with and connect with them.
You should also find out who your followers listen to.
That way, you can cross-promote your work and give your followers something they will like.
Additionally, you can connect with influencers in your community.
They don’t need to be musicians themselves.
You can ask them to share your track on their social media pages and, in return, you can send some merchandise or write a song for them.
5. Use social platforms
You should be on social media because that’s where everyone is.
Start by making a professional page on social platforms.
Create a page with a professional design and brand.
Don’t forget to give your audience value by posting relevant content such as your bio and gigs.
That way, you can grow your followers and start promoting your music for free.
6. Post your track on Reddit
Reddit’s user engagement can make posts go viral, so make sure to take advantage of this opportunity by posting your track on the Spotify Playlists subreddit.
You will find many playlist curators have shared their playlists there.
You only need to ask them to add your song, then wait for organic traffic.
7. Stay consistent
If you want to boost your Spotify for Artists playlist submission chances, then you should stay consistent and keep producing quality tracks.
After all, it will take more than just talent or luck to become a successful Spotify tastemaker.
You need to have a strategic roadmap that you will follow religiously.
Keep satisfying your listeners, and they will become loyal followers who will look forward to your latest and future tracks.
Final Thoughts
A Spotify playlist submission is just one part of the music promotion process.
You need to have an effective promotion strategy on Spotify that will help you get more streams, build your fanbase, and increase your exposure.
There are two ways to do this.
You can either do it on your own or let the pros do it for you. That is what we are here for, here at Sound Campaign, we connect artists with Spotify playlist curators from around the world.
We do this through campaigns are based on your targeted genres. During the campaign, the playlist curators will give honest feedback on your track. They will also decide whether or not to add your song to their playlist. If they do, then this will have a positive impact on your followers and streams. We will also send notifications to keep you up-to-date with the results of the campaign. Therefore, you can focus on making new music, and we’ll do the rest for you.