run

‘Run’s House’ A Hit, MTV Renews Series In Record Time

Hip-Hop legend

Rev. Run has scored another hit with his MTV reality series “Run’s

House,” as the hit show has been picked up for another season.

MTV renewed the show, which has been one of MTV’s top-rated

shows after airing only three episodes – making it one of the network’s

fastest pickups in history.

Run attributed his success to his family values and his deep

spiritual beliefs, which are featured on the show.

“My

show is to preach by letting you look at my life on television,” Run told

AllHipHop.com. “Look at the way I raised my kids, look at the way I treat

my wife. That’s my ministry. Look at me on MTV and say ‘wow, I like

this guy. I don’t really give a big sermon on that show, but my life is

a sermon.”

According to Nielsen Media Research statistics, in the week

ending Oct. 30, “Run’s House” was ranked #5 in the Top 10

Ad Supported Cable Shows in the lucrative 18-35 market.

The show has also been MTV’s fourth most viewed show since

making its October debut.

The show is executive produced by Run’s older brother

Russell Simmons as well as veterans Stan Lathan and John Davies.

Sean "Diddy"

Combs acts as executive producer as well, along with Jac Benson, Tony DiSanto

and Jason Carbone.

According to Carbone, the family-oriented theme of the show

has helped to attract a larger audience.

“It’s

an unscripted sit-com starring one of the legends in hip-hop and at the end

of the day it’s infinitely appealing over a broad demographic,”

executive producer Jason Carbone told AllHipHop.com. “It presents situations

that are universal.”

Rev. Run agreed with Carbone’s assessment of the show’s

success.

“It’s

a show that people fall in love with they fall in love with the reverend,”

Rev. Run told AllHipHop.com. “How I don’t know, how could hip-hop

and this world fall in love with the rev and his family? I don’t know

but they did and we were picked up.”

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