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Pioneering Atlanta producer Big Oomp has inked a multifaceted deal with Koch Records and will head up Koch Records’ newly formed imprint, Koch South Urban.

Big Oomp, launched his career in 1990 with a flea market booth in Atlanta.

He grew his business to include eight retail stores, a recording studio, a music publishing company, a production company, a graphics company and the Big Oomp record label.

Under the new deal, Koch will release albums by Big Oomp artists Baby D, Big Korey and DJ Unk, who hit big with the #1 single “Walk It Out” and “2 Step.”

“I’m very happy with what Koch and I have come up with, and to head Koch South,” Big Oomp said. “It’s an honor to commit my energy into doing the best I can do to make sure we turn in hits. Koch is building its house and I’m glad to be a part of it. I’ve had a successful first year with Koch and think that they deserve to have me for a couple more years.”

Koch Records’ President Bob Frank agreed with Big Oomp’s assessment.

“This is a watershed moment for our company and we are thrilled to enter into this expanded relationship with Big Oomp. We are very fortunate to have such a talented entrepreneur as our partner and are looking forward to blowing this up over the next few years.”