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Absolut Vodka has teamed up with Kanye West for new advertising campaign and tour. The “In an Absolut World” campaign will feature Kanye West, Common and Just Blaze among others. The rappers share their visions and testimonials of their lives in the “Absolut World” campaign. West will also be the headliner on the “Glow in the Dark” tour, which is being sponsored by Absolute Vodka and also features NERD, Rhianna and Lupe Fiasco. “This is a brand that has worked with the pre-eminent artists of the 20th Century — Tom Ford, Andy Warhol, Keith Haring, Helmut Newton,” West said. “These are individuals who have inspired me in my work, and I feel honored to be a part of this legacy.”

Glow in the Dark tour dates are listed below:

April

16 Seattle, WA Key Arena

18 Sacramento, CA ARCO Arena

19 San Jose, CA HP Pavilion

20 San Diego, CA Sports Arena

21 Los Angeles, CA Nokia Theatre

24 * Tucson, AZ Kale Aud., U. of Arizona

25 * Las Vegas, NV Red Rocks Casino Resort

26 * Albuquerque, NM Journal Pavilion

27 Denver, CO Pepsi Center

29 Oklahoma City, OK Ford Center

30 Austin, TX Frank Irwin Center

May

1 Dallas, TX Superpages.com Center

2 Houston, TX Cynthia Woods Mitchell Pavilion

4 Atlanta, GA Gwinette Arena

5 Tampa, FL Ford Amphitheatre

6 Miami, FL American Airlines Arena

8 Charlotte, NC Verizon Wireless Amphitheatre

9 Raleigh, NC Walnut Creek Amphitheatre

10 Washington, DC Nissan Pavilion

11 Virginia Beach, VA Verizon Wireless Amphitheater

13 New York, NY Madison Square Garden

15 Boston, MA Tweeter Center

16 Hartford, CT North East Dodge Music Center

17 Philadelphia, PA Susquehana Bank Center

18 Scranton, PA Toyota Pavilion

20 Montreal, Que. Bell Centre

21 Toronto, Ont. Molson Centre

22 Detroit, MI Palace

23 Chicago, IL United Center

24 Minneapolis, MN Target Center

27 Saskatoon, Sask. Credit Union Centre

29 Edmonton, Alb. Rexall Palace

30 Calgary, Alb. Saddledome

* indicates dates do not include Rihanna.