(AllHipHop News) Mr. Southern Smoke himself DJ Smallz has revealed Texas native, DJ Duffy is the winner of his female DJ search.
Making the announcement during SXSW in Austin, TX, Smallz has attached DJ Duffy to his Southern Smoke brand as a part of his new DJ crew dubbed, “The Loud Pack,” which also includes DJ Shure Fire from Florida.
DJ Smallz initially began his nationwide female DJ search last October, accepting online submissions through his website and inviting those interested to compete and prove they had the talent, music knowledge, drive and desire to join his brand.
Competitors also had to encompass a fundamental understanding of the DJ culture, know a wide variety of music, especially hip hop, embody a personality, and of course, be able to rock a crowd anywhere in the world.
“DJ Duffey is going to change the DJ community forever, from this point forward”, Smallz told AllHipHop.com, “It’s no secret Nicki Minaj’s accolades and endeavors in the past few years have sparked a huge resurgence in the growth of females within the Hip-Hop community. As I look back and think about how few female DJs there are in Hip-Hop, I decided to contribute to its growth by searching for one, adding her to the brand and doing my part, to give those females interested in the art of DJing a bigger avenue and platform by endorsing one of their own.”
Continuing his tradition of dedicated branding, Smallz reflected on his new endeavor saying, “Ten years ago in ’03 I gave y’all ‘Southern Smoke’. Now in ’13 I’m giving y’all ‘The Loud Pack’ and we #LivinLoud.”