Young Jeezy: Hard Times

It takes a thorough and savvy individual to prosper during an economic downturn. Considering the current conditions within the music industry, Jay Jenkins certainly feels no pressure. But Young Jeezy has always made good out of any situation. Still under his original moniker, Lil J, he would make his name early on with his independent […]

Big Boi: Great Expectations

At this point in their career there is no reason to expect anything from OutKast…and that’s not a bad thing. Since their debut the duo composed of Andre “3000” Benjamin and Antwan “Big Boi” Patton, has consistently put out good music that the public didn’t see coming. Did anyone expect the extraterrestrial edge of ATLiens […]

Hell Rell: Bet On Black

Dipset’s smoking barrel, Hell Rell is aiming to survive in this fickle industry where yesterday is referred to as back in the day. The inner turmoil that plague the once triumphant Harlem Diplomats has bared its ugly head resulting in a reported two million dollar sale of Juelz Santana to Def Jam, amidst Jim Jones’ […]

Freeway Ricky Ross: Name Check

What’s in a name? Everything. It can be haphazardly given, a carefully contemplated nom de plume or even a wayward nickname that sticks, but eventually your name will come to represent the many facets of your being. “Freeway” Ricky Ross—the man serving out a bid in the Texarkana Federal Correctional Institution for drug trafficking—takes pride […]

Tech N9ne: The Killer

Tech N9ne is nothing like your typical rapper; he doesn’t need big name producers or an outsized budget to generate sales. His new double-disc album Killer is on deck, and it’s generating momentum toward his millionth album sold independently. There is also a thirty-city Strange Noize tour about to take life, as well as his […]

Joell Ortiz: The People’s Champ

“I was probably your co-worker or your classmate, I need people to understand that,” says Brooklyn rap wunderkind Joell Ortiz. “I just write rhymes.” Far from the average Joe, don’t mistake the former Aftermath Records signee’s humility for weakness on the mic. Lyrically, he does this, with the endless number of blistering freestyles or his […]

40 Cal: Dipset Delegate

First introduced as a part of the Diplomats with a tremendous freestyle battle rep, 40 Cal was almost a hidden secret for a while. But for the past two years, the Harlem rapper has gradually grown out of the long shadow cast by his multi-talented Dipset crew, sharpening his own versatility by moving beyond battle […]

DJ Amaze: The Triple Threat

In the days where music is regional and one dimensional, there is a DJ who personifies the phrase “triple threat.”  He is the official DJ of Cancun for MTV and American Eagle, has a couple of radio shows including Sirus Satellite Radio’s Hot Jams 50’s FlashMash, and has hosted major events such as Funkmaster Flex […]

Skillz: May “Back” Music

In 2006 Skillz was nominated “Most Likely To Embarrass Your Favorite Rapper.” Ok, so maybe he wasn’t, but the Virginia MC should have been. Since the 1990’s the former known “Mad Skillz” has been bending metaphors to his will leaving charred microphones and egos in his wake. His first CD, From Where???, put him on […]

Pharrell: [C]an’t [R]eally [S]ing

Skateboard P is running behind on his interviews. Posted up in New York’s Four Seasons hotel, the ProducerMC/Singer/Fashion Icon is promoting his latest venture with Converse – one that according to him is strictly creative. The recent genius of Pharrell Williams is one that has manifested itself in everything from N.E.R.D. and the Glow in […]

Team Blackout: We In The House

We’ve seen it a million times, reality stars turning themselves into full fledged entertainment stars. Or, doing their best at it. The MTV reality show Run’s House introduced Rev Run, a Hip-Hop pioneer, to a new class of viewers who may not know his history while simultaneously thrusting his family into the bright lights of […]

Coolio: The Food

Compton, CA rapper Coolio first came in to the scene as a part of Tha Maad Circle along with W.C. and his brother DJ Crazy Toones. According to Coolio, he was forced to start a solo career after his group-mates left to go on tour with Ice Cube and he was left off. If Coolio […]