(AllHipHop News) Earlier today (January 10), L. Londell McMillan, owner of both The Source Magazine and Jones Magazine, held a press conference at the Muse Hotel in New York City to name Kim Osorio as the new Vice President of Content and Editorial for the Northstar Group, Inc.
When asked about this milestone in her career, Osorio told AllHipHop.com: “This is like coming full circle. This is where you start to understand what your purpose is and you’ve kind of been out there in different roles and seen what it is but you realize where your heart is. That’s what this is.”
Osorio went on to discuss the new direction she plans to take The Source in over the course of the next five to 10 years: “For The Source and Jones, I feel like in five to 10 years, we’re going to be continuing to grow the brand outside of the traditional print media outlets with magazines, or even the online world.”
“I want to see The Source Awards back on television. I want to see The Source music compilation albums.” She continued, “the brand is such a part of the culture and it was always really got there because there were all of these other moving pieces and right now you can’t just be a magazine.”
Osorio is no stranger to The Source, as she was the first female Editor-In-Chief of the magazine for several years ago. She left in 2005 to pursue other ventures following legal troubles with the magazine, and in 2008, she released Straight From The Source: An Expose from the Former Editor In Chief of the Hip-Hop Bible, which detailed her time under the brand.