No Limit Records Forever founder/rap mogul Master P. is planning a return to rap with the release of a new album titled TMZ – Too Many Zeros.
The news of the album comes three years after Master P announced a name change, in addition to a hiatus from the rapping side of the business.
Now, Master P. says he has adjusted to the digital age and new forms of marketing.
The rapper, born Percy Miller, is the leader of what many regard as one of the greatest independent rap label of all time, having sold over 75 million records worldwide, to date.
“I named this new record TMZ Too Many Zeros because it’s true when they say ‘more money… more problems’,” Master P. told AllHipHop.com. “I’m on my Donald Trump swag. I could lose it all and get it back in 72 days. Good or bad, when the media is on you that means you are still relevant.”
Looking to push the artists that he and his son Romeo have found, Master P has a number of new artists to introduce to the world.
Bengie B is the next artist that Master P. will introduce to the streets, while Miss Chee, T-Bo, Black Don, Eastwood’s T.E.C. and his latest signing, Catalina Toma, all add to the labels music.
In addition to announcing a new roster for his label, Master P. wants to make sure that fans are on the look out for the upcoming movie and the soundtrack for “Get Money,” which costars Gucci Mane.
TMZ Too Many Zeros is due in stores in early 2012.