Ice-T helped retail
giant Target during one of the biggest shopping weekends of the year, as the
prolific rapper/actor was featured in a United States promotion that allowed
callers to receive a wake up call to go shopping at Target for the holidays.
Ice-T was one of
10 celebrity voices and sounds that awoke shoppers who signed up for the service
at Target’s website.
The point of the
promotion was to remind Black Friday shoppers of Target’s “Two Day
Sale,” which ended yesterday (November 28th).
"Hey man,
this is Ice-T. You wanna mess around or you wanna wake up? Cause I’ll get your
butt out of that bed real quick. Cause if your feet don’t hit the floor within
two seconds after I call, I’m comin’ over there and I guarantee that you’ll
be awake then,” the rapper’s message humorously stated.
Ice T’s wake
up call has been the most popular. Supermodel Heidi Klum greeted shoppers with
a kiss, while Darth Vader and Cheech (Cheech & Chong) also proved popular
with witty messages.
In order to prevent
pranksters from abusing the service, shoppers had to register their phone number
at Target’s official website and then dial an 800 number in order to confirmed
they were calling from the number to be called.