On Sunday November
14th, Reverend Run of Run-DMC will celebrate a milestone in his life, his 40th
birthday.
The retired rapper-turned
Reverend said he will spend the entire day praising the lord.
“It really
is an important milestone. It’s my 40th, I’m excited because it
falls on a Sunday. I can spend all day in church praising God,” Run told
AllHipHop.com.
When finished praising,
Rev. Run said he would treat himself to a half-a-million dollar birthday present.
“Instead of throwing some big ol’ party, I am going to go pick up
a platinum Phantom Rolls-Royce, 2005,” Run said.
Run, born Joseph
Simmons, heads up Run Athletics. The company has sold over $100 million dollars
worth of Phat Farm sneakers and clothing apparel, which Run attributes to his
positive outlook on life and his focus on God.
The company hopes
to duplicate the success of their previous footwear lines with the launch of
their latest sneaker, named after African-American tennis legend, Arthur Ashe.
“At the end
of the day, it’s all about celebrating life and prosperity,” Run
said of turning 40. “You are always becoming that which you are conscious
of being.”