Atlanta rap star Gunna has joined forces with the Black Music Action Coalition (BMAC) to introduce the Gunna x BMAC 30349 Guaranteed Income Program.
The $500,000 initiative aims to bolster the financial stability of families in South Fulton’s 30349 zip code by providing them with $1,000 monthly stipends starting September 18.
Building on his previous philanthropic efforts—such as Gunna’s Drip Closet, a free in-school clothing store and the Goodr Grocery Store at McNair Middle School—Gunna is committed to uplifting the community.
Gunna explained his motivation behind the program, saying, “When I launched Gunna’s Great Giveaway, my goal was to uplift my hometown by providing resources that could make a tangible difference in at least one household. Partnering with BMAC to introduce the Guaranteed Income program in South Fulton is a significant step toward enhancing these communities and transforming the economic landscape of the city.”
It offers more than just financial relief; it provides comprehensive support services, including financial education and mental health resources.
South Fulton Mayor Khalid Kamau also endorsed the initiative.
“The partnership between Gunna, BMAC, and the City of South Fulton represents a transformative step in addressing the economic disparities that some of our residents face,” Kamau said. “The Gunna x BMAC 30349 Guaranteed Income Program is not just an investment in our city’s future but a powerful example of how we can create meaningful change through collaboration and innovation. I am proud to support this initiative and look forward to seeing the positive impact it will have on the families in our community.”
The initiative aligns with BMAC’s mission to fight poverty and create equal opportunities for Black and Brown communities nationwide. Beyond financial aid, BMAC will utilize its extensive network in the music, film, fashion and tech industries to provide mentorship to grant recipients.
“BMAC’s mission to achieve systemic equity must begin with economic justice. Black Americans are too often locked out of critical opportunities and pathways to climb the socioeconomic ladder despite being central to every cultural and financial movement in this country’s history,” BMAC CEO Willie “Prophet” Stiggers said. “Partnering with Gunna to bring needed financial relief and, more importantly, mentorship and other services leading to sustainable change is very powerful. Our organization will continue to partner with Artists and others looking to put equity in action so our community can tap into its fullest potential.”
The holistic approach aims to foster systemic change and economic empowerment, ensuring beneficiaries can thrive beyond the initial assistance.
By combining financial aid with essential support services, the initiative stands as a model for meaningful transformation and collaborative efforts to reduce economic disparities.