After receiving a drum machine on his 13th birthday, Montgomery Alabama born – Tulane Court Projects-bred Cortez Oates, also known as the artist, Rubberband OG, knew that making music was his destiny.
With his mother’s constant encouragement and undeniable talent, Rubberband began spending more time in the studio, perfecting his craft. He worked independently for several years posting videos and songs online growing his audience. His online presence quickly began to rise, and he caught the attention of Think It’s A Game Records CEO, Fly.
Rubberband OG expanded his notoriety thereafter, releasing a single produced by Zaytoven titled “Hood Back” and hosted a mixtape series called, “Strictly 4 Traps and Trunks”, which was widely received by fans.
Rubberband OG released his very own mixtape in 2017 titled ‘Bout That Life.’ The tape included a moody single and video for “Bout That Life,” that amassed 2.5 million views on Youtube.
This was certainly a huge accomplishment for a new artist.
With a grassroots, fan-focused approach, the past years have allowed Rubberband OG to strategically grow his following by collaborating with other aspiring artists on their records, performances both locally, as well as surrounding regions and developing a solid social media following.
Managed by music industry vet, and former Mobb Deep affiliate – Littles, Rubberband OG has traded his free shows in for paid shows, and maintains a packed performance calendar year round.
Attributing his steady growth and heightened flame to the support of his label, timing and
consistency, Rubberband states,
“I’m the new Gucci and Jeezy packed all in one.”
Stay connected with Rubberband @RUBBERBANDOG!
Rubberband OG’s latest single “60 Ball” has now surpassed a million views on YouTube, and continues to put up impressive numbers on all streaming platforms. Check out the video below!