(AllHipHop News) “I’m tryin’ to give you a million dollars worth of game for $9.99,” raps Jay-Z on “The Color Of O.J.” Author Ash Exantus, aka Ash Cash, is now offering that game in the form of a $14.99 paperback book.
The Wake Up Call: Financial Inspiration Learned from 4:44 + A Step by Step Guide on How to Implement Each Financial Principle was inspired by Jay’s Grammy-nominated album 4:44. Cash spoke to HipHopDX about his latest writings focusing on the economic growth of African-Americans.
“My inspiration for the book was that Jay was giving so much knowledge about how you can become financially free… as an individual as well as how we (as a culture) can break the cycle of poverty in our community,” said the self-described personal finance expert. “Because some of the concepts may be new to some of us, I wanted to expound more on the blueprint that Jay gave us (pun intended). In essence, Jay gave us the ‘what.’ My goal with the book was to give the ‘how.’”
The description for the The Wake Up Call on Amazon reads:
The Wake Up Call: Financial Inspiration Learned from 4:44 + A Step by Step Guide on How to Implement Each Financial Principle, is a book designed to teach African-Americans how to manage money more effectively and how to build generational wealth. Jay-Z’s 4:44 is the blueprint to bridging the wealth gap & solving economic inequalities for African-Americans! Through deciphering all of the financial concepts delivered within the album, readers will be taught about: • How to Build Credit to Use as Leverage • How to Spend Money Wisely • Cooperative Economics and How to Start a Business • Creating Multiple Streams of Income • How to Invest Money in Order For it To Grow • How to Pass Down Wealth to the Next Generation