(AllHipHop News) Kendrick Lamar is using his partnership with Reebok to bring some unity to gang culture. The Compton, California native’s Ventilators line is being presented as a reconciliation between Crips and Bloods.
[ALSO READ: Kendrick Lamar Stars In Reebok’s ‘Be Ventilated’ Campaign (VIDEO)]
The footwear features the word “Neutral” on the inside of each tongue. The outside of the tongue is marked with “Kendrick Lamar TDE,” and the back of the shoe is inscribed with “BLUE” on one foot and “RED” on the other. The Kendrick Ventilators is expected to retail around $143.
K. Dot and Reebok have collaborated throughout the year. The “Alright” rhymer appeared in the Reebok “I Am” promo video and the company teamed with Kendrick to launch the “Day Glo Pack” in April.
[ALSO READ: Kendrick Lamar Showcases Reebok’s Ventilator “Day Glo” Pack (PHOTOS)]
Check out photos of the Kendrick Lamar Reebok Ventilators in the gallery below.
