Future Launching a Future Hive Boutique Pop-Up Shop In New York


(AllHipHop News) Rapper Future is launching a boutique pop-up shop in New York City this August, to promote his FreeBandz Clothing brand.

The rapper’s Future Hive pop-up is presented in partnership with online social shopping site Fancy.com.

Future Hive will be housed in New York’s SoHo district and will feature the Atlanta rap star’s FreeBandz line, as well as a sneak peek at collections from other brands like John Varvatos, Cease & Desist and in Moreca.

“It’s a thrill to work with Future and his creative director, Fred Foster on their retail concepts and to see a little bit of his creative process first hand while collaborating with our terrific partners” said Fancy Founder & CEO, Joe Einhorn. Most of all we are excited for the fans who will be able to get their hands on these awesome limited edition goods.”

Future’s Pop-Up Shop launches on August 2nd – August 8th at 76 Wooster Street in Manhattan.

The shop will be open from 11:00am – 7:00pm.